Features Editor /
New skincare innovations are always exciting, especially when they’re from DECIEM. The Abnormal Beauty Company offer a whole range of pioneering brands including NIOD, Chemistry Brand, AB CREW, HIF and more. The latest added to the mix is The Ordinary, who offer a range of clinical skincare formulations at really affordable prices. Their powerful products can appear a little daunting at first, so we’re making the whole brand a little easier to understand in our latest Editors Pick.
Created by DECIEM, The Ordinary aim to offer a range of evolving skincare treatments at affordable prices. The brand was created to raise integrity by being open and honest about their products and prices alike. They use only the safest, purest ingredients in their formulas without adding on a hefty price tag. As soon as they launched, they quickly became a well-loved brand by skincare fans across the globe.
Not only can you trust that The Ordinary will keep your skin in top form without breaking the bank, you can also use them guilt-free. As a cruelty-free brand, they don’t test on animals or sell their products in Mainland China. With an ever-growing range of formulas and ingredients, there will be products made suit everyone, no matter your skin type.
The Ordinary Natural Moisturising Factors + HA is a hydrating, non-greasy moisturiser which protects and nourishes the skin. Containing glycerin, hyaluronic acid, amino acids and fatty acids, it provides instant hydration and improves water retention in the skin. The complex blend uses phospholipids, triglycerides and saccharides, which simply ensures long-lasting results. It can be used on all skin types, but it is most effective on dry skin.
The Ordinary Ascorbyl Glucoside Solution is a brightening and moisturising treatment serum. Made with the water-soluble derivative of vitamin C, its concentrated formula provides the skin with antioxidants and visibly brightens the complexion. Reducing the visible signs of ageing including fine lines and wrinkles, it leaves the skin looking more youthful. It is also housed in UV-protective packaging, keeping the product efficient.
The Ordinary Azelaic Acid Suspension is a multifunctional brightening gel treatment for all skin types. Great for those with pigmentation, it visibly reduces blemishes and uneven skin tone whilst providing a brightening effect on the whole complexion. As Azelaic acid is found naturally on normal skin, it is highly effective, lightweight, fast-absorbing and can be used both morning and night.
What are your favourite products from The Ordinary? Let us know over on Twitter or Instagram.
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