It was that famous social commentator Jerry Seinfeld (a man only rivaled by Homer Simpson when it comes to summing up the human experience) who said that men want the same thing from their underwear that they want from women: a little bit of support, and a little bit of freedom.
This must be true since sales of snug-fitting briefs are rocketing. In fact, I read in The Times on Saturday that sales of Y-fronts are up 35% since the recession started. Clearly, in these difficult times men are looking for support in areas other than just financial. But then, there is something inherently comforting about a pair of briefs.
Oh, don’t get me wrong, I like boxers too but briefs are miles better at holding everything comfortably in place and have the added advantage of not riding up under a suit like boxers. What’s more, you never suffer from the scourge of ‘batwing ball’ on a hot summer’s day if you’re wearing briefs (think about it).
Anyway, since we always like to be bang on trend here at Mankind, we’ve just added these classic Sunspel briefs to our selection of quality underwear. We’ll be monitoring sales closely to see whether pant sales mirror the famous ‘lipstick Index’ commentators are always talking about at times of financial hardship. So will pants really be ‘riding high’ as the recession bites? Only time will tell…
Oh, and no, that’s not me in the pic.
For more great gifts for men
Lee Kynaston, Mankind Grooming Editor
No Post Tags
Major fan of scented candles, Make Up brushes and Highlighter. I’m always on the hunt for those Holy Grail products and my dressing table is covered in more beauty products than I like to admit. As an adopted Northerner originally from Brighton, I spend most my days wondering what all this rain is about. My hair isn’t grateful for the move.
Currently loving: NIOD Photography Fluid
Over recent years, people have become more concerned and aware with what products and ingredients they’re using on their skin. Due to this, new brands and ranges are consistently being introduced to the skincare world. These tend to have the main focus being either natural, vegan, vegetarian or cruelty-free. Here on the Mankind blog, we’ve previously discussed some of the others and this time we’re taking a look at vegan skincare. Continue reading to find out more.
Behind the 8th door in the Mankind Advent Calendar is a product from the British male grooming brand, Murdock London. The Murdock London Sea Salt Spray is a texturising spray which improves hair texture. Discover why we love it here.
The Grooming Box is returning very soon. The first of 2019, The Mankind Grooming Box: The Intergalactic Collection is promising to be one of our best editions yet. Get a sneak peek of what's inside.
In terms of male grooming, we've come a long way! We're no longer victims of untidy beards and messy mops of hair, the male grooming industry makes it easier to maintain beautifully crafted comb overs and perfectly kept beards. We're taking a look at the history of male grooming.
Here at Mankind we get plenty of opportunities to try out and learn about the incredible grooming products on offer. In this post we take you through some of our favourites for the month of July.
Check out our Supreme Skincare offers, available this Bank Holiday.
Within the male grooming industry, there are hundreds of terms floating around, yet we are often unsure of exactly what they mean. One of these terms in particular is cruelty free. Even though it seems pretty simple, there’s a little more to it than first comes to mind. Here at Mankind, we’ve put together a short guide to cruelty free products to make it a little easier to understand.
During mid-February when Valentine’s Day is over, there generally isn’t an awful lot of exciting things coming up to look forward to with your partner. To make sure you don’t get stuck in a rut, now is a great time to book a romantic holiday for you and your loved one! Once you’ve made the decision to book your holiday, you then have the task of deciding where to go… There are hundreds of places to decide from, so here at Mankind we’ve curated a list of our favourite couple friendly travel destinations.