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Stay in control with this texture cream. Great for sophisticated or conservative styles when you want to lose the fluff, but dont want anything too strong or dramatic. Provides light hold, body and fullness to the hair.
- Texturises and protects the hair
- Provides healthy gloss to hair
- Gives body and fullness
Customer Reviews
5 stars rating 6 reviews
4 stars rating 1 reviews
3 stars rating 0 reviews
2 stars rating 0 reviews
1 stars rating 0 reviews
Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Great
I have had longer hair for a while and have always found it difficult to find a product to put on it, this is great, it's not a hard hold or sticky but brings shine and fullness to your hair.
by Pauldansell Verified Purchase
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Light Hold Texture Lotion
Have used regularly for several years, does the job very well modest price.
by MIKE
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American Crew Lotion
I was recommended to use American Crew products from my barber. Even though I have very short hair, the lotion product has made it look a lot more thicker than before an also keep my hair looking fresh. I will be sure to use all products from American Crew as they look not to disappoint.
by Dicker
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Wow!!
Wow!! Please try this product, your hair will love you for it!! After washing you hair with a product suited to your hair type, towel dry your hair and rub in a small amount of Kiehl's Creme with Silk Groom leave-in conditioner, followed by a small amount of this hair cream, style and dry your hair, and then add Redken for Men Manoeuvre hair wax for hold, and finish off with a tiny amount of American Crew Pomade for shine and definition.Your hair will look and fell like a million dollars!!!
by Anonymous
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Great for that extra boost
This gives a great boost if you feel you have thin hair. Use in conjunction with thickening lotion and finish off with American Crew Fiber and you will be amazed at what you have on your head.
by Darragh Martin
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Excellent Product
Good product, easy to apply. I was amazed by the speed of delivery!!! Ordered late in afternoon received the next morning. Excellent Customer Service!
by Anonymous
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Once again, great things from AC
Really good for when your hair is kind of mid-length. Easy to apply and gives a good 'look'. Some restyling needed during the day, but all in all a good product.
by Richard Ward
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