I often find myself going back to using this product after first having bought it years ago. It's extremely versatile, easily distributed and remains pliable throughout the day. The hold is definitely above a medium, but doesn't leave hair looking crispy like a gel or clay. It works for all lengths, but I'd say it's ideal for slightly longer hair. On the downside, it is quite pasty and can weigh your hair down if not used in the right amount. Other than that, it's a long lasting product that works for every style!